On 23 October, at the Ferrari Quadis Gallery, we held Preowned Test Drive Day, an exclusive event where our customers were able to enjoy driving our Ferrari Preowned models, accompanied by a professional driver.
The day began at the dealership with a comprehensive briefing, during which the Ferrari Approved pre-owned vehicle programme was presented. This is the only official certification system that guarantees the authenticity and perfect condition of every Ferrari.
The programme represents the brand's highest standards of excellence, ensuring that each vehicle meets Ferrari's strict quality and safety standards. All vehicles included in Ferrari Approved undergo a rigorous inspection and certification process.
Each car is thoroughly inspected by technicians trained and accredited by the brand, who carry out a comprehensive examination to ensure optimal performance.
Thanks to this procedure, the vehicles come with an official 12-month warranty, giving buyers the assurance that they are purchasing a Ferrari that fully meets their expectations in terms of quality and performance.
This programme has been created to offer the utmost confidence to those wishing to purchase a Ferrari less than 14 years old. Highlights include:
· Comprehensive inspection carried out by Ferrari specialist technicians, ensuring that every detail complies with official standards.
· Verification of each vehicle's history and provenance, guaranteeing total transparency and authenticity.
· Pre-sale preparation of the car's interior and exterior, ensuring it reaches the new owner in optimal condition.
· Ferrari warranty of up to 24 months in Europe, the US, the Middle East and China, and 12 months in the rest of the world.
· Ferrari roadside assistance for up to 24 months in Europe and 12 months in the rest of the world, offering support and safety on every journey.
After the presentation of the programme, attendees had the opportunity to get behind the wheel of the Ferrari 296 GTS and the Ferrari Portofino, on a route that allowed each participant to experience not only the spectacular performance of each model, but also the unique emotions and sensations that only a Ferrari can convey. During the experience, professional drivers accompanied the participants, offering advice and ensuring that they could make the most of each sports car's potential. They also answered any questions about the vehicles, providing a fully personalised and safe experience.
During the experience, professional drivers accompanied the participants, offering advice and ensuring that they could make the most of each sports car's potential. They also answered any questions about the vehicles, providing a fully personalised and safe experience.
Similarly, Ferrari Financial Services, offered through the brand's official finance company, were presented during the event. These services allow customers to access tailored financing solutions for both private and business purchases of a Ferrari.
This type of experience allows us to get to know our customers better, strengthen trust and offer them the opportunity to delve into the Ferrari universe, discovering what it means to be part of this prestigious brand and everything it represents.
If you wish, I can make a shorter, more formal, more emotional or more commercial version.